Email Design Options
Let’s start this Sendinblue vs. Constant Contact comparison by checking out the different email design options each platform features.
Sendinblue Email Design Options
Sendinblue offers a simple, step-by-step approach to help you design emails, personalize them, choose the intended audience, and send messages. The drag-and-drop editor allows you to customize your emails without effort. There are approximately 65 templates you can choose from. The templates feature a modern and appealing design and a responsive format.
Constant Contact Email Design Options
With Constant Contact, you can enjoy more than 500 email templates divided into different groups according to their purpose: newsletters, marketing templates, etc. The platform's drag-and-drop editor allows you to easily customize these templates by changing their text, colors, images, social share links, buttons, videos, etc. Moreover, you can generate unique templates by using your company's logo and color palette.
Winner
Constant Contact offers more templates.
Automation
Autoresponders and automated email flows are a great way to keep your contacts constantly engaged.
Sendinblue Automation
With Sendinblue, you can easily create automated flows by adding as many triggers and conditions as you want to. Besides the automation builder’s flexibility, the platform also offers a set of ready-made workflows. If you are a beginner, you can rely on common flows such as the welcome email series or anniversary messages. More advanced marketers can create complex workflows using if/then/else logic.
Constant Contact Automation
Constant Contact’s automation features are only available for paying customers. You can set up basic automated workflows using this platform. The automation builder is easy to use. There are a few triggers you can choose from, such as clicked links, the number of emails opened, or a new subscriber joining your list. There are also templates you can use to build sequences.
Winner
Sendinblue offers more options
Landing Pages
Landing pages are necessary if you want to build a robust strategy to generate more leads.
Sendinblue Landing Pages
Sendinblue allows you to customize your landing pages from an intuitive drag-and-drop builder. There are several engaging templates you can use to ease your work and a terrific selection of thousands of royalty-free stock photos you can add. However, the landing pages features are not available with all of the platform’s plans.
Constant Contact Landing Pages
Constant Contact offers professionally-looking landing page templates. The editor you can use to customize them or create your own templates is reasonably intuitive and relies on drag-and-drop functionality. You get plenty of flexibility in customizing your landing pages, plus they will come out in a responsive format. In addition, the platform also offers landing pages for eCommerce that allow you to carry out the whole sales process directly from those pages as they also integrate a payment system.
Winner
Constant Contact, since it also offers the possibility to sell products using landing pages.
Forms
Discover the forms you can use with Sendinblue vs. Constant Contact to collect leads efficiently.
Sendinblue Forms
This platform's drag-and-drop form builder allows you to create and personalize embedded or pop-up forms with ease. You can edit different elements such as texts, colors, buttons, or add various images. It's possible to add as many fields as you want to. You can also add captcha verification codes and choose between single or double opt-in.
Constant Contact Forms
Constant Contact offers the possibility to create embedded or pop-up or landing page forms. The customization options are limited, so you can't add as many fields as you want. But once subscribers fill out these forms, you can immediately start tracking how many leads you collect through your landing pages. For the embedded forms, the sign-up limit per day is 200 subscribers.
Winner
Sendinblue provides far more options.
List Management
Let’s see how these tools allow you to manage your contacts.
Sendinblue List Management
To get your contact list in your Sendinblue dashboard, the easiest way is to upload it as a TXT file or CSV. After you finish, you can start the segmentation process, accessible through the filters function. The filters work similarly with what other platforms call segments. You can filter contacts based on their demographics or behavior.
Constant Contact List Management
Constant Contact is hard to outplay in this round. The platform allows you to easily upload your contact list in different formats such as excel files. You can also copy-paste your contacts directly, type in new contacts, or import them from CRM systems or Outlook.
Afterward, you can start dividing your contacts into different groups according to their demographics or behavior. You can also apply tags to your contacts.
Winner
Constant Contact offers more comprehensive and intuitive tools.
Pricing
Discover the pricing options of each one of these two tools.
Sendinblue Pricing
Sendinblue offers a free plan you can use with an unlimited number of contacts and a limit of 9,000 emails per month. The first pricing plan costs $25 per month and has a limit of 40,000 emails/month. The Essential plan costs $39 per month and has a cap of 60,000 emails, whereas the Premium plan costs $66 per month and allows you to send up to 120,000 emails. There is also an advanced Enterprise plan with custom prices.
Constant Contact Pricing
Constant Contact doesn't offer a free plan, but it does have a free trial you can benefit from for 60 days. The subscription prices vary depending on how many contacts you have. The minimum fee is $20 per month for 500 subscribers with the Email plan. The next tier is the Email Plus price. It costs $45 and brings additional features such as advanced Ecommerce marketing features, subject line testing, event marketing, dynamic content, etc.
Sendinblue, as it also offers a free plan.
Ease of Use
Both platforms are intuitive, so let's delve deeper into their usability.
Sendinblue Ease of Use
Sendinblue features an intuitive design that makes navigation easy. The main functions are located in the top menu and are easy to access. The drag-and-drop email editor contributes to the platform's usability, along with its numerous email templates. Landing pages are also easy to create, even if you have no HTML experience. To make it easy to switch between the sections, Sendinblue has a handy sidebar.
Constant Contact Ease of Use
Constant Contact is user-friendly enough to successfully help beginners get started with their email marketing strategy. The interface is based on drag-and-drop functionality. It makes it easy to customize the ready-made templates you'll find in the library. Managing your lists also comes easily, and the reports are displayed logically.
Winner
Both platforms are intuitive, so it's a tight round. However, we choose Constant Contact because of its handy list management.
Pros and Cons
Each platform has its pros and cons. Let’s summarize them.
Sendinblue Pros vs. Cons
Sendinblue offers excellent landing page and form options, a proficient automation builder providing a lot of flexibility, a free plan, and competitive pricing. However, it lags behind its competitor in terms of list segmentation and integrations.
Constant Contact Pros vs. Cons
Constant Contact offers an easy contact list migration process and great segmentation and list management features. The selection of templates and integrations is impressive, and you get numerous reports. Constant Contact could improve its automation features and forms.
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